Morag is the founder of Design Momentum which was recently formed following her departure from Quadro Design which she also jointly founded in 1998.
Design Momentum offers a new approach in industrial design consultancy – a blend of creativity and management consultancy. Morag provides the creative direction working across a wide range of sectors; consumer goods, industrial products and the life sciences.
She is an experienced award winning industrial designer. In 2006 she won the coveted award of British Female Inventor of the Year and the Best Product Development. In the following year she was awarded the Chairperson’s medal. Recognised by HM the Queen as a high achiever she was also awarded Best Product Innovation at CES Las Vegas 2002 and in 2009 the first ‘Successful Design Award’ in China.
Working as a design consultant in China for a period of 5 years in a male dominated engineering environment honed her design and communications skills and toughened her resolve to champion women in design. She has broadcast on radio and tv and spoken at HM Treasury and at the Global Banking Conference on Women in Business.
She says that being innovative and creative comes relatively easily – the challenge is creating the environment within a client company that allows innovation and creativity to flourish. Doing ‘new’ can be frightening so experience counts!